Published at: 08:03 am - Thursday March 18 2010
For anyone who has ever wondered about the monetary value of having numerous Facebook fans and Twitter followers, some encouraging findings have been released.
Over 50% of Facebook fans and 67% of Twitter followers said that they are more likely to make a purchase from at least a few brands that they follow. This statistic is [...]
Published at: 07:05 am - Friday May 29 2009
From Kellogg Conference:
Distressed Investing: “Surviving, Sustaining and Thriving in Today’s Marketing Environment” by Professor James Shein
Interesting Facts and Pointers about Buying a Distressed Business
• Depending on the time you sell, you can earn 25%-40% ROI
• According the BCG Study of Companies Acquired in Strong Economy vs. Weaker Economy, total shareholder returns were 14.5% higher in weaker economy [...]